What are the advantages of becoming a franchisee ?
What is called a franchise is an agreement between two companies. The franchisee commits himself by contract to market products or services of another company in exchange for a financial compensation. More and more business creations are also franchise creations.
They offer several advantages.
Becoming independent without being alone
One of the biggest causes of failure for young companies during the first years of their creation is the loneliness that must be overcome. Isolation may be due to strong competition or lack of network. In both cases, this can lead to bankruptcy.
With the creation of’a franchise, you integrate an already well established network locally. It is therefore easier to find new customers, partners, suppliers and employees. For entrepreneurs, knowing that you are starting out without being alone is always much more motivating.
Benefit from an adapted support
The other difficulty for a business creator, is to manage all the steps of the creation on the one hand, but also to ensure its development. It's a very difficult thing to do when you have to focus on your business and you don't have the staff to do other things. The advantage of a franchise is the assistance as well as The taking in charge of time-consuming tasks for new entrepreneurs.
To have visibility
The last but not least advantage is that the communication around the brand, The franchisor is responsible for the products or services, which is very interesting for professionals who are starting in the business. There are no costs for marketing campaigns, advertising, website creation or web referencing. This is a financial advantage at the time of the creation, because the franchisee benefits from the visibility of his franchisor.